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Got a question? We'd love to hear from you!

Please submit your questions or interest, and we will respond within two business days.

Please reach out to us directly at any of the email addresses shown below:


 Kelly Buchanan – connect@originationacademy.com
Tara Deines – tara@originationacademy.com

Jeff Fichtelman - jeff@originationacademy.com

Meet the Team

Jeff Fichtelman

Jeff Fichtelman

Jeff Fichtelman

Jeff spent 15 years managing all trading of futures and options for three major grain companies after graduating from BGSU. 


Jeff is often considered an expert in what moves futures markets and how to intelligently capture those moves and he now focuses on helping farmers formulate and execute the ideal marketing plan for their farms.  

Tara Deines

Jeff Fichtelman

Jeff Fichtelman

Tara graduated from Purdue and started her career in Central Indiana where she spent five years originating grain and learning the ethanol world. She completed her Master’s degree in Agribusiness and spent the next eight years on the Ohio River focused on high-level marketing services. 


She currently has an extensive portfolio that she actively manages for her area’s largest producers. 

Kelly Buchanan

Jeff Fichtelman

Kelly Buchanan

Kelly holds a Bachelor’s degree in Public Relations and Master’s degree in Marketing. She spent over 10 years managing all marketing and communications efforts for a leading ag and transportation company before founding Oak Alley Concepts, an ag-specific marketing and communications business, in early 2023. 


Kelly brings a relentless commi

Kelly holds a Bachelor’s degree in Public Relations and Master’s degree in Marketing. She spent over 10 years managing all marketing and communications efforts for a leading ag and transportation company before founding Oak Alley Concepts, an ag-specific marketing and communications business, in early 2023. 


Kelly brings a relentless commitment to excellence and a passion for serving agriculture.   

I am fairly new to agriculture and the grain markets, so the knowledgeable instructors and the way that they present the information is very helpful and conducive to learning.


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